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Trademark Fundamentals

39
  • What is the difference between a trade name and a corporate name?
  • What is the difference between a trade name, commercial name, and legal name?
  • What is the difference between a brand and a trade name?
  • Is a trade name legally valid?
  • What requirements must a trade name meet?
  • Is it mandatory to register a trade name?
  • How many trade names can you have?
  • What is the difference between trademark law and trade name law?
  • How do you transfer a trade name?
  • Is a trade name protected?
  • Can two companies have the same name?
  • Is it worth registering a trademark?
  • What does having a trademark do?
  • What is the difference between trademark and registered?
  • What is the most famous trademark?
  • What happens if you don’t have a trademark?
  • What is the difference between a patent and a trademark?
  • Can something be both copyrighted and trademarked?
  • What does it mean when someone says trademark?
  • What is the difference between a trademark and a logo?
  • What is trademark vs copyright?
  • What is trademark in simple words?
  • What is the main purpose of a trademark?
  • Why would you register a trademark?
  • What is a trademark and why do I need it?
  • Do you need to register a trademark in every country?
  • How is a trademark protected?
  • What is the difference between a brand and a trademark?
  • What are the most common trademarks?
  • Who is the owner of a trademark?
  • Why would you use a trademark?
  • Registration
    • 10 countries where trademark registration is crucial
    • What is the difference between national and international trademark registration?
    • What is international trademark registration?
    • How much does it cost to register a brand name?
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    • Can I patent a brand name?
    • Why should you register a brand?
    • Do I have to pay to register a brand name?

Legal

12
  • Copyright on manual indexing
  • 5 trademark mistakes that cost startups millions
  • What can be copied without permission?
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  • What are the requirements for copyright protection?
  • What are the rules regarding copyright?
  • What are the costs of copyright fees?
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  • What falls under copyright?
  • What are the costs of applying for copyright?

Names

1
  • Can I patent a brand name?

Trademarks protection

20
  • 7 signs your trademark needs international protection
  • When should you file for international trademark protection?
  • 8 steps to protect your trademark worldwide in 2024
  • How does the Madrid Protocol work for trademark protection?
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  • What is protection against trademark infringement?
  • Is trademark better than copyright?
  • Who owns a trade mark?
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  • What are the rules for trade marks in the UK?
  • How long does trademark protection last for?
  • What is the difference between trademark and infringement?
  • What does trademark mean?
  • What is the biggest difference between copyright and patents or trademarks?
  • Is a copyright logo the same as a trademark logo?
  • What is the difference between copyright and trademark protection?
  • What are examples of trademark protection?
  • What is the difference between registered and protected trademark?
  • What happens if someone uses your trademark?
  • What is the protection of a trademark?

Trademark Symbols

1
  • When can I use TM on my logo?

Brand Name Registration

16
  • Can you use a company name that already exists?
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  • How do you recognize a brand name?
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Trademark Classes

20
  • 6 trademark myths every entrepreneur should know
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  • Which is more powerful, TM or R?
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  • How do I choose a trademark?
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  • What are trademarks and examples?
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  • What are the three types of intellectual property?
  • What is the most popular trademark?

European Trademark Registration

2
  • What is the difference between national and international trademark registration?
  • What is international trademark registration?
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  • What is the biggest difference between copyright and patents or trademarks?

What is the biggest difference between copyright and patents or trademarks?

6 min read

The biggest difference between copyright and patents or trademarks lies in what they protect and how they work. Copyright automatically protects original creative works like books, music, and art from the moment of creation, whilst patents protect inventions and technical innovations through a formal application process. Trademarks, on the other hand, safeguard brand identifiers such as names, logos, and slogans that distinguish goods or services in the marketplace. Each form of intellectual property serves a distinct purpose, requires different registration processes, and offers varying durations of protection.

Understanding the basics of copyright, patents, and trademarks #

Intellectual property protection forms the cornerstone of modern business and creative endeavours. Whether you’re an artist, inventor, or business owner, understanding these three main types of protection helps safeguard your valuable assets. Copyright, patents, and trademarks each serve unique purposes and offer different levels of protection for different types of intellectual property.

Many creators and businesses struggle to determine which type of protection they need because the distinctions aren’t always clear. A single product might incorporate elements that qualify for multiple types of protection. For instance, a smartphone could have patented technology, copyrighted software, and a trademarked brand name. Understanding these differences ensures you choose the right protection strategy for your specific needs.

The consequences of choosing the wrong type of protection, or failing to protect your intellectual property altogether, can be severe. Without proper protection, competitors might copy your work, use your brand identity, or replicate your inventions without permission. This makes it essential to grasp the fundamental differences between these three pillars of intellectual property law.

What exactly does copyright protect compared to trademarks? #

Copyright protects original works of authorship fixed in a tangible medium, including literary works, music, films, software code, and artistic creations. The moment you create something original and record it in some form, copyright protection automatically applies. This means authors, musicians, and artists gain immediate protection without filing any paperwork or paying fees.

Trademarks function entirely differently. They protect words, phrases, symbols, designs, or combinations thereof that identify and distinguish the source of goods or services. Unlike copyright’s automatic protection, trademarks typically require registration to gain full legal benefits. The trademark registration process involves demonstrating that your mark is distinctive and used in commerce.

The duration of protection also differs significantly. Copyright generally lasts for the author’s lifetime plus 70 years, after which the work enters the public domain. Trademarks, however, can last indefinitely as long as they remain in use and renewal requirements are met. This perpetual protection makes trademarks particularly valuable for businesses building long-term brand recognition.

Another key distinction involves the scope of protection. Copyright prevents others from copying, distributing, or creating derivative works based on your creation. Trademark protection prevents others from using similar marks that might confuse consumers about the source of goods or services. This consumer protection aspect makes trademark law fundamentally different from copyright’s focus on protecting creative expression.

How do patents differ from both copyrights and trademarks? #

Patents protect inventions and discoveries that are novel, non-obvious, and useful. Unlike the automatic protection of copyright or the brand-identifying function of trademarks, patents require a rigorous application process that includes detailed disclosure of how the invention works. This disclosure requirement stands in stark contrast to trade secrets, which derive their value from remaining confidential.

The patent application process demands extensive documentation and often takes years to complete. Applicants must prove their invention meets strict criteria and hasn’t been previously disclosed. Once granted, a patent gives the inventor exclusive rights to make, use, and sell the invention for a limited time, typically 20 years from the filing date. After this period, the invention enters the public domain, allowing anyone to use it freely.

Patents cover three main categories: utility patents for functional inventions, design patents for ornamental designs, and plant patents for new plant varieties. Each type has specific requirements and offers different scopes of protection. This specialisation contrasts with the broader categories covered by copyright and trademarks.

The territorial nature of patents also sets them apart. Patent protection only extends to the countries where you’ve filed and received approval. This differs from copyright, which enjoys some international recognition through treaties, and trademarks, which can be protected through international registration systems. The cost and complexity of obtaining patent protection in multiple countries often requires strategic decision-making about where protection is most valuable.

Which type of intellectual property protection do you actually need? #

Determining the appropriate intellectual property protection starts with identifying what you’re trying to protect. Creative works like novels, songs, photographs, and software code need copyright protection. Brand elements including business names, logos, and slogans require trademark protection. Technical innovations and functional designs call for patent protection.

Many businesses discover they need multiple types of protection. A software company might seek copyright for its code, patents for innovative algorithms, and trademarks for its product names and logos. A fashion designer could pursue copyright for fabric patterns, design patents for unique clothing shapes, and trademarks for brand labels.

Consider these common scenarios to guide your decision:

  • If you’ve written a book or created artwork, copyright provides immediate protection
  • If you’ve developed a unique product name or logo, pursue trademark registration
  • If you’ve invented a new machine or process, investigate patent options
  • If you’ve created a distinctive product design, consider both design patents and trademarks

The timing of protection also matters. Copyright protection begins immediately upon creation, making it ideal for works that need instant protection. Trademark rights can develop through use, but registration provides stronger protection. Patents require approval before protection begins, so filing early in the development process is crucial to prevent others from claiming your invention.

Key takeaways for protecting your intellectual property #

The fundamental differences between copyright, patents, and trademarks centre on three key aspects: what they protect, how long they last, and their registration requirements. Copyright automatically protects creative expressions for decades after the creator’s death. Patents protect inventions for 20 years but require detailed applications and full disclosure. Trademarks protect brand identifiers potentially forever but need active use and periodic renewals.

Understanding these distinctions helps businesses and creators make informed decisions about protecting their intellectual property. A comprehensive protection strategy often involves multiple types of intellectual property rights working together. For instance, a technology company might combine patent protection for its innovations, copyright for its software, and trademark protection for its brand identity.

Regular intellectual property audits help identify assets that need protection and ensure existing protections remain current. As your business grows and evolves, your intellectual property portfolio should adapt accordingly. New products, services, and creative works may require different or additional forms of protection.

Professional guidance proves invaluable when navigating the complexities of intellectual property law. Each type of protection has specific requirements, deadlines, and strategic considerations that can significantly impact your rights. If you’re unsure about which type of protection best suits your needs or how to develop a comprehensive intellectual property strategy, we encourage you to contact our team for expert assistance tailored to your specific situation.

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What does trademark mean?
Table of Contents
  • Understanding the basics of copyright, patents, and trademarks
  • What exactly does copyright protect compared to trademarks?
  • How do patents differ from both copyrights and trademarks?
  • Which type of intellectual property protection do you actually need?
  • Key takeaways for protecting your intellectual property
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