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Trademark Fundamentals

39
  • What is the difference between a trade name and a corporate name?
  • What is the difference between a trade name, commercial name, and legal name?
  • What is the difference between a brand and a trade name?
  • Is a trade name legally valid?
  • What requirements must a trade name meet?
  • Is it mandatory to register a trade name?
  • How many trade names can you have?
  • What is the difference between trademark law and trade name law?
  • How do you transfer a trade name?
  • Is a trade name protected?
  • Can two companies have the same name?
  • Is it worth registering a trademark?
  • What does having a trademark do?
  • What is the difference between trademark and registered?
  • What is the most famous trademark?
  • What happens if you don’t have a trademark?
  • What is the difference between a patent and a trademark?
  • Can something be both copyrighted and trademarked?
  • What does it mean when someone says trademark?
  • What is the difference between a trademark and a logo?
  • What is trademark vs copyright?
  • What is trademark in simple words?
  • What is the main purpose of a trademark?
  • Why would you register a trademark?
  • What is a trademark and why do I need it?
  • Do you need to register a trademark in every country?
  • How is a trademark protected?
  • What is the difference between a brand and a trademark?
  • What are the most common trademarks?
  • Who is the owner of a trademark?
  • Why would you use a trademark?
  • Registration
    • 10 countries where trademark registration is crucial
    • What is the difference between national and international trademark registration?
    • What is international trademark registration?
    • How much does it cost to register a brand name?
    • How long does brand registration take?
    • Can I patent a brand name?
    • Why should you register a brand?
    • Do I have to pay to register a brand name?

Legal

12
  • Copyright on manual indexing
  • 5 trademark mistakes that cost startups millions
  • What can be copied without permission?
  • How do you know if something is copyrighted?
  • When do I have to pay copyright fees?
  • What content is not covered by copyright?
  • What are the requirements for copyright protection?
  • What are the rules regarding copyright?
  • What are the costs of copyright fees?
  • What happens if you infringe copyright?
  • What falls under copyright?
  • What are the costs of applying for copyright?

Names

1
  • Can I patent a brand name?

Trademarks protection

20
  • 7 signs your trademark needs international protection
  • When should you file for international trademark protection?
  • 8 steps to protect your trademark worldwide in 2024
  • How does the Madrid Protocol work for trademark protection?
  • What is a dead trademark?
  • What is protection against trademark infringement?
  • Is trademark better than copyright?
  • Who owns a trade mark?
  • Do you need permission to use a trademark?
  • What are the rules for trade marks in the UK?
  • How long does trademark protection last for?
  • What is the difference between trademark and infringement?
  • What does trademark mean?
  • What is the biggest difference between copyright and patents or trademarks?
  • Is a copyright logo the same as a trademark logo?
  • What is the difference between copyright and trademark protection?
  • What are examples of trademark protection?
  • What is the difference between registered and protected trademark?
  • What happens if someone uses your trademark?
  • What is the protection of a trademark?

Trademark Symbols

1
  • When can I use TM on my logo?

Brand Name Registration

16
  • Can you use a company name that already exists?
  • How do I come up with a company name?
  • What are the rules for a company name?
  • How do you recognize a brand name?
  • What is a strong brand name?
  • How do you know if you’re allowed to use a company name?
  • What is a fictitious name?
  • What are the three requirements for a unique company name?
  • How can I register my brand name worldwide?
  • Can a logo be recorded in the trademark register?
  • How can I register my brand name in Europe?
  • Which brand names are registered?
  • How can I register my brand name internationally?
  • How can I register my company name?
  • How can you protect your company name?
  • How long can your company name be?

Trademark Classes

20
  • 6 trademark myths every entrepreneur should know
  • What does SM mean on a logo?
  • Does TM mean patented?
  • What does C mean on a logo?
  • Which is more powerful, TM or R?
  • What is the difference between a trade mark and a trade secret?
  • What is an example of a figurative trademark?
  • What are good trade marks?
  • What is a verbal trade mark?
  • What is an arbitrary trademark?
  • What are the classification of trademarks?
  • What does the little TM mean?
  • What are the 3 most common trademarks?
  • What is the difference between R and TM for trademark?
  • How do I choose a trademark?
  • What makes a valid trademark?
  • What are trademarks and examples?
  • What is the most common reason a trademark might be rejected?
  • What are the three types of intellectual property?
  • What is the most popular trademark?

European Trademark Registration

2
  • What is the difference between national and international trademark registration?
  • What is international trademark registration?
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  • What content is not covered by copyright?

What content is not covered by copyright?

5 min read

Copyright law doesn’t protect everything. While creative expressions like books, music, and art are covered, many types of content remain outside copyright protection. These include facts, ideas, functional designs, works in the public domain, mathematical formulas, and general concepts. Copyright specifically protects the expression of ideas, not the ideas themselves. Understanding these exceptions is crucial for businesses wanting to properly manage their intellectual property and know when to seek alternative forms of protection like trademark registration instead.

What is the difference between copyright and trademark protection? #

Copyright and trademark protection serve fundamentally different purposes in the intellectual property landscape. Copyright protects original creative works like books, music, films, and artwork, giving creators exclusive rights to reproduce, distribute, and display their work. It arises automatically upon creation and focuses on artistic and literary expressions.

Trademark protection, on the other hand, safeguards brand identifiers such as names, logos, slogans, and symbols that distinguish your products or services from competitors. Unlike copyright, trademarks specifically protect elements that consumers use to identify the source of goods or services. They’re primarily business assets that prevent consumer confusion in the marketplace.

The legal foundations differ too. Copyright protection lasts for the creator’s lifetime plus 70 years in most countries, while trademark registration can be renewed indefinitely as long as the mark remains in commercial use. This makes trademarks particularly valuable for building long-term brand identity.

What types of facts and information cannot be copyrighted? #

Raw facts and information exist outside copyright protection, regardless of how much effort went into discovering them. This includes historical events, news, scientific discoveries, statistical data, measurements, and dates. These elements are considered part of our collective knowledge and remain free for everyone to use.

For example, population statistics, chemical formulas, historical dates, or sports scores cannot be copyrighted. This is why multiple news outlets can report on the same events using the same core facts. However, it’s important to understand that while the facts themselves aren’t protected, the specific expression or arrangement of those facts can be.

This means that while anyone can use the raw information from a research study, copying the exact language, structure, or presentation of that information might infringe on copyright. This distinction ensures that factual information remains freely available while still protecting creative expression.

How do ideas differ from expressions in copyright law? #

The idea-expression dichotomy is a fundamental principle in copyright law that distinguishes between unprotectable ideas and protectable expressions. Abstract ideas, concepts, principles, and methods cannot be copyrighted, no matter how innovative or valuable they might be. Only the specific, tangible expression of those ideas receives protection.

For instance, the general concept of a hero’s journey story isn’t protected, but the specific characters, dialogue, and plot points in “Star Wars” are. Similarly, the idea of a spreadsheet program isn’t copyrightable, but the specific code and user interface of Microsoft Excel is protected.

This distinction serves an important purpose: it balances creative protection with the need for ideas to flow freely, encouraging innovation while still rewarding creative expression. This is why multiple books can explore similar themes or why different software programs can perform similar functions without infringing on each other’s copyright.

What works are considered in the public domain? #

Works in the public domain are free for anyone to use without permission or payment. These include content whose copyright protection has expired, like Shakespeare’s plays or Beethoven’s symphonies. In most countries, copyright expires 70 years after the creator’s death, after which works enter the public domain.

Other public domain works include:

  • Government works like laws, court decisions, and official reports
  • Works published before 1927 (in the US)
  • Works explicitly dedicated to the public domain by their creators
  • Works created before copyright laws existed

The public domain is an essential resource that allows for cultural preservation and creative reinterpretation. This is why filmmakers can freely adapt Jane Austen novels or musicians can perform Bach’s compositions without seeking permission or paying royalties.

What functional designs and systems cannot receive copyright protection? #

Functional designs, systems, processes, and methods of operation generally fall outside copyright protection because they’re considered utilitarian rather than expressive. Copyright law focuses on artistic and creative expressions, not on practical functionality.

Examples of non-protectable functional content include:

  • Blank forms and templates
  • Measurement and calculation systems
  • Rules for games
  • Clothing designs (the functional aspects, though decorative elements may be protected)
  • Recipes (ingredient lists and basic instructions, though creative descriptions can be protected)
  • Methods of operation or procedures

While these functional elements can’t be copyrighted, they might qualify for patent protection if they meet the relevant criteria of being novel, non-obvious, and useful. This distinction helps maintain a balance between protecting innovation and allowing practical systems to be freely used and improved upon.

How should you approach intellectual property protection for your business? #

For effective intellectual property protection, start by identifying what you need to protect. Creative works like marketing content, website text, and original images should be documented with proper copyright notices, while your brand name, logo, and slogan might need trademark protection instead.

Consider these strategies:

  • Use copyright for creative assets and original content
  • Pursue trademark registration for brand identifiers that distinguish your products or services
  • Consider patents for innovative processes, technologies, or inventions
  • Use trade secret protection for valuable confidential information

Remember that different intellectual property rights serve different purposes. While copyright arises automatically, trademarks require registration for optimal protection. For businesses operating internationally, securing protection across multiple markets is particularly important.

Navigating intellectual property can be complex, but making informed decisions about what to protect and how is crucial for safeguarding your business assets. If you’re unsure about the best approach for your specific situation, it’s worth seeking professional advice. Feel free to get in contact with us to discuss your intellectual property protection needs.

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When do I have to pay copyright fees?What are the requirements for copyright protection?
Table of Contents
  • What is the difference between copyright and trademark protection?
  • What types of facts and information cannot be copyrighted?
  • How do ideas differ from expressions in copyright law?
  • What works are considered in the public domain?
  • What functional designs and systems cannot receive copyright protection?
  • How should you approach intellectual property protection for your business?
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